Banner Ads may be ineffectual on web pages and thus it is paramount to come up with effective banner ads. Banner ads are commonly misunderstood as the developers are not educated on the difference between them and the advertisements or further still notices.
Notices are actually inscriptions that are set up in a very outstanding place. The notice may be a simple two word statement such as buyer beware or lost cat. The information is brought out with very few words.
In learning institutions the notices are usually placed on a notice board. The notice board is ideal and effective as most people are aware of its presence and functionality. The notice board further handles the notices in an orderly way and thus preventing people from posting them all over. In short it brings some order.
The notice can be handwritten or typed out on the computer. The mode at which the notice is written will determine the level of importance of the message. People have differing perceptions about printed against hand written notices. Notices are aimed at sending out some information to the reader. The data presented on the notice could be in the form of instructions or otherwise.
On the other hand, the advertisement can be classified as a notice but at a very fundamental level. The notice incorporates some level of advertisement especially when it targets to attract new members or clients.
An advertisement goes beyond selling as it targets to send out the information. The purchase from an advertisement could be done on a later date as it could attract the reader’s attention who will react on it much later on. Advertising involves a lot of persuasion and it requires to be placed in a very appropriate place so as to target the right people. A poorly placed advertisement may not be effective at all and may end up being a waste in the end. Note that advertisements involve a certain target market that has to be addressed and convinced. A budget has to be set out before any advertising campaign is rolled out. Advertisements have to be well located to as to capture the attention of the target market.
The Banner Ads
The information above is intended to target banner advertisements. The banner ads are very small and thus have got very little space for one to place in too much information. The banner ad thus targets to divert the attention of the reader from whatever else they are concentrating on. Banner ads should be well calculated and have very eye catching lyrics and colors so as to attract the viewer instantly. In a nut shell, the banner ads are targeted to capture the readers intention in a split of a second.
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